Who Dares Wins
Lessons of Growth from Everyday Heroes
What is it?
A series of local hero stories that provide shining examples, and tangible lessons, of what’s possible when you dare to dream.
Milestones
Listen
Listen & talk with the subject to learn more about their uniqueness, complexity, and why. Find out what lesson they want to share or represent if pre-determined.
1 Hour
Production
Aaron follow’s the subject around for 2 hours. Do a 30 minute interview.
3 Hours
Pre-Production
Storyboard the most impactful story we hope to share and how we can best accomplish that. Develop keywords that will guide the project. Schedule the shoot date.
1 - 2 Hours
Post-Production
Aaron assembles a basic timeline based on pre-production notes. Once a basic outline is complete the rough draft will be sent to Carson to revise. Once all revisions are made Aaron makes additional changes as well as finishing the color and sound. A 3-5 minute film is delivered.
8 Hours
Hero Story Examples
More inspiration: https://mailchimp.com/presents/series/unlikely-business-lessons/
*Turns to poop at the end because I had to fit hospital stuff in
**Jesse’s is more of a vignette.
Other Stuff
Marketing
Obviously we want to have the most impact on people as possible. Here are some additional services: Clips for Social, copy for a longer form post, and YouTube Optimization.
Ownership
You will have perpetual ownership to use as you please; internet, socials, internal, socials, film, advertising, TV etc.
Spice it Up
Photo’s of the Subject (125)
Lookbook (?)
Promotional Tools (250)
Other Ideas
Do a photoshoot of the person while I’m producing, create a look book for the front of your office, have an art show at the end of a year honoring the different people, use the footage from these different subjects to create an end of the year reel thanking all your clients
Meta Tasks
If you decide to move forward we need to schedule our subjects in advance.
Tone It Down
Shorter 2 Minute Video (-500)
Cost
The cost would be $1,750 per episode.
An idea if you want to lower it a bit. How about
a more formal mentor session once a month.
Let me know what you think, or if you would like to
move forward or talk about it more.